All Work

LinkedIn video campaign

Still Managing Your Own AV?

A short campaign video for Francis Audio-Visual turns familiar event AV frustrations into a story about the value of a prepared professional team.

James June Media role
Concept Development, Storyboarding, AI-Assisted Video Production
Client / production partner
Francis Audio-Visual
Platform / network
LinkedIn paid media
Year
2026

Inside the project

The thinking behind the work.

01

The need

Francis Audio-Visual wanted to reach teams planning corporate summer events. The creative needed to make the hidden pressure of managing event AV clear to a LinkedIn audience.

02

The idea

Lead with a direct question: “Still managing your own AV?” The selected concept follows an event planner as small technical problems become distractions, then shifts to the confidence of having an AV team responsible for the room.

03

The approach

The concept deck established the audience, message and paid LinkedIn placement. A script and storyboard mapped the planner’s problem, the arrival of the Francis team, and the resolution. ShotCue AI was created during this production to keep characters, locations, reference assets and shot direction connected across AI video iterations.

04

The result

The completed vertical video was used in a LinkedIn paid media campaign for Francis Audio-Visual. The storyboard below shows how the idea was planned.

The storyboard

The story, frame by frame.

The storyboard maps the shift from event AV problems to a professionally managed event.

Contribution

What the work included.

  • Campaign concept development
  • Script and storyboard
  • AI-assisted video production
  • Production workflow design

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