LinkedIn video campaign
Still Managing Your Own AV?
A short campaign video for Francis Audio-Visual turns familiar event AV frustrations into a story about the value of a prepared professional team.
- James June Media role
- Concept Development, Storyboarding, AI-Assisted Video Production
- Client / production partner
- Francis Audio-Visual
- Platform / network
- LinkedIn paid media
- Year
- 2026
Inside the project
The thinking behind the work.
The need
Francis Audio-Visual wanted to reach teams planning corporate summer events. The creative needed to make the hidden pressure of managing event AV clear to a LinkedIn audience.
The idea
Lead with a direct question: “Still managing your own AV?” The selected concept follows an event planner as small technical problems become distractions, then shifts to the confidence of having an AV team responsible for the room.
The approach
The concept deck established the audience, message and paid LinkedIn placement. A script and storyboard mapped the planner’s problem, the arrival of the Francis team, and the resolution. ShotCue AI was created during this production to keep characters, locations, reference assets and shot direction connected across AI video iterations.
The result
The completed vertical video was used in a LinkedIn paid media campaign for Francis Audio-Visual. The storyboard below shows how the idea was planned.
The storyboard
The story, frame by frame.
The storyboard maps the shift from event AV problems to a professionally managed event.
Contribution
What the work included.
- Campaign concept development
- Script and storyboard
- AI-assisted video production
- Production workflow design
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